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Kayla Fernandez

Vice President of Sponsorship and Fundraising

kayladavisfernandez@gmail.com

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Kayla is proudly serving her second term as the Vice President of Sponsorship and Fundraising. Through her position, she has continued to foster relationships with CSUF PRSSA’s top sponsors and other local businesses. Her goal for this upcoming academic term is not only to continue to maintain relationships with current sponsors and partners of PRSSA but to develop new connections for the years to come. She plans to accomplish this goal by creating an effective communications plan for pitching via email and over the phone.

Additionally, Kayla is the Conference Coordinator for PRSSA’s 2019 International Conference. Serving as the primary communicator for the Conference and assisting in implementing new ideas through a fresh perspective, she oversees the entire operation of the Conference to ensure that student attendees walk away with innovative information that they can use to build their self-brand and enhance their chapter’s development.

Kayla has been a member of the Public Relations Student Society of America since Fall 2017. An active member of PRSSA, she has participated in CSUF’s PRSSA 2018 Regional Conference: Next Generation PR, the Anaheim GardenWalk, Powerhouse Communication, and CSUF PRSSA’s annual Halloween Mixer.

Outside of PRSSA, Kayla studied abroad in Florence, Italy, during the summer of 2018 where she worked closely with professors to gain insight on Italian media studies and global tourism. With this experience, she was able to understand the international market of tourism and how it affects the economic well-being of the world.

Kayla continues to excel in her studies as a double major in Cinema and Television Arts major and Public Relations. She is excited to see what other opportunities will arise in the next year.

Involvements: 

  • Powerhouse Communications Model for Mauna Loa and Hawaiian Host
  • Powerhouse Communications Writing Workshop
  • Halloween Mixer Set Up Crew
  • Committee member for VP of Events
  • Gained In-Kind Donations for Regional Conference
  • General Merchandise Supervisor at Titan Shops

Favorite Quote:

“Do small things with great love” -Mother Teresa