Thank you for attending!

Thank you to everyone who attended PR Next: Ethics, AI, and the Future of Communication. We appreciate your support in making this year’s conference such a memorable experience. View highlights from the event on our photo gallery and on Instagram.

PR Next: Ethics, AI, and the Future of Communication

The PRSSA Western District Conference brings together students, educators, and industry leaders to explore the evolving role of ethics, artificial intelligence, and innovation in the future of public relations.

March 6–8, 2026
Fullerton, California

Nonprofit Workshop, presented by Scott Pansky, in partnership with Alzheimer’s Orange County

Get ready to put your skills to the test! Students will participate in a hands-on workshop to build a strategic communications campaign for Alzheimer’s Orange County.

Buy your conference ticket for the opportunity to showcase your communication skills in a fast-paced, real-world setting.

Friday, March 6
2:00 p.m. to 4:00 p.m.

Our Speakers

Scott Pansky

Co-Founder of Allison Worldwide

Read Bio

Fred Cook

Chair Emeritus at Golin

Read Bio

Session Details

Tim O’Day

Principal of TO’DAY Group PR

Read Bio

Session Details

Jon Weisman

VP of Communications @ LA Dodgers

Read Bio

Session Details

Suzie Bao

VP, Group Account Director @ IW Group

Read Bio

Session Details

Ingrid Otero-Smart

President & CEO @ Casanova//McCann

Read Bio

Session Details

Kristelle
Siarza Moon

CEO of Siarza

Read Bio

Session Details

David Peña

Early Careers Recruiter @ RPA

Read Bio

Session Details

Nick Jones-Liang

Global PR Director, Diablo @ Blizzard Entertainment

Read Bio

Session Details

Matt Prince

Founder of The Path Project

Read Bio

Session Details

Melissa Yunk

Global PR Director @ LA Tourism Board

Read Bio

Session Details

Brittany Rodgers

Director of Multicultural Publicity
@ Warner Bros. Discovery

Read Bio

Session Details

Alicia Caracciolo

PRSSA International President

Read Bio

Session Details

Amanda Coffee

CEO of Coffee Communications

Read Bio

Session Details

Patty Delgado

Founder and CEO of Hija De Tu Madre

Read Bio

Session Details