What is PR Next?
PR Next: Ethics, AI, and the Future of Communication is the PRSSA Western District Conference, hosted by the Cal State Fullerton PRSSA Chapter. This student-led event is designed to explore the evolving landscape of public relations through the lens of ethics, artificial intelligence, and the future of communication.
We bring together students, educators, and industry professionals for three days of learning, networking, and hands-on experience in the heart of Southern California.
Conference Details
Dates: March 6–8, 2026
Location: Fullerton, California
Conference Hotel: Fullerton Marriott
Tickets: On sale for $60 (members) and $75 (non-members)
Our Theme: Ethics, AI, and the Future of Communication
The PR industry is changing faster than ever. At PR Next 2026, we’re tackling the big questions:
- How is AI reshaping PR strategy?
- What ethical considerations must communicators navigate?
- Where is the industry headed and how can you prepare?
Through workshops, panels, and keynotes, we’ll equip you with the knowledge and tools to lead in a dynamic field.
What to Expect
- Hands-on Workshop – Build skills in campaign planning
- Engaging Panels – Hear from professionals in sports, hospitality, tech, and more
- Networking Opportunities – Connect with peers, mentors, and potential employers
- Keynote Sessions – Gain insights from industry leaders shaping the future of PR
Have Questions?
Reach out anytime:
Email: csufprssa@gmail.com
Instagram: @prnext2026
We can’t wait to see you in Fullerton!