You bought your membership, you went to your first event and naturally, now you want to know how you can maximize your membership to be further involved in PRSSA. 

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But…how do you do that exactly? I had the same exact question when I first joined PRSSA about a year ago. Looking at my time at PRSSA, I have deduced that there are three excellent ways for first-time or long-time members to get further involved with the organization!

#1.) Join A Committee

Joining a committee is a great way to become further involved and learn about how PRSSA puts on events. There are so many different committees to join, you may even find an interest in something that completely surprises you! These are an excellent way to get to know other people within the organization, along with building up your resume and gaining experience in whatever you may choose. Interested in planning events, finance, digital communication or even pitching to potential sponsors? Committee members are able to help with all that! Simply reach out to any board member to inquire about their committee.

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#2.) Join Titan PR

Not only is Titan PR a great way to gain work experience, but it is also a way to become more involved in PRSSA. Titan PR is our student-run public relations firm and requires no past experience to apply. They host exclusive workshops and speakers for their members, in addition to helping you develop important workplace skills. Joining allows you to work on multiple facets such as social media, press releases, event planning and so much more! You must be a PRSSA member to apply, so this is a great opportunity to get to know and work with your fellow members. 

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#3.) Ask Any Board Member

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Not only is the board here to put on programming, but they are also here to help you in any way possible! Interested in a certain position? You can ask to shadow them through their duties! Interested in specific volunteering opportunities? Reach out to the board for more information! From looking over your resume with you to forming a study group, the board is an excellent resource for your academic advancement (and hey, they’re kinda fun too).

      Welcome back to the start of another academic year! The start of a new year can be overwhelming, especially for someone who has just started their college journey. We’ve all gone through it before: the uncertainty, excitement and curiosity that surrounds starting classes

     How do you get involved and get the most out of your college experience? What should you join? These questions aren’t exclusively for first year students, but for anyone that wants to enjoy and excel in their college career.

With that said, here are the top 5 reasons YOU should join PRSSA this upcoming year:

Reason #1: Making Worthwhile Connections

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PRSSA is a place where you can meet other people that are ready to start their career and taking the steps to do so. Chances are many of our members will be hitting similar milestones or will be able to offer each other advice. Getting to meet others with familiar end goals as you serves as a foundation for a strong friendship. Everything’s better with a friend!

Reason #2: Countless Career Opportunities

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It’s no secret that PRSSA is full of exclusive opportunities for its members! We host bi-weekly panels, agency tours and mixers for our members to take full advantage of. Additionally, PRSSA has an internship database that is always being updated for our members to find their next internship to boost their experience level. 

Reason #3: Volunteering Opportunities

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Did you know that PRSSA also links its members with volunteering opportunities in relevant industries? Many of our members have worked red carpets, starred in photoshoots for local companies, worked music events and so much more! Working these kinds of events can be your opening to gaining connections in the industries that you want to build a career in.

Reason #4: OC PRSA Discount for Graduating Seniors

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Being a PRSSA member means you are eligible for a discounted OC PRSA membership after graduation! The Public Relations Society of America (PRSA) is the parent organization to PRSSA and home to a multitude of events, mixers and major opportunities to take your career to the next level. PRSSA members get a major discount for their OC PRSA membership their first year, so it is recommended you take full advantage of all the perks and benefits available!

Reason #5: The Certificate of PR

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     The Certificate of PR is a certificate that can be earned by taking an exam either 6 months before or after graduating that shows your determination and knowledge of all things PR. This certificate helps you stand out among other recent graduates going into the same job market and is only offered through a PRSSA membership. CSUF currently has a 100% pass rate since implementing the program which has been heavily vouched for by faculty and alumni that have taken it!

By: Giselle Gallegos

So you took the classes, spruced up your resume, and finally perfected your elevator pitch. Now what? How can you take the skills you have learned and put them into practice? What else can you do to help you further your career?

The answer is simple: network.

By networking and socializing, you are putting your name and face out into the workforce and building connections that can help you get to where you want. You may be able to secure an interview or learn of an internship that you would not have previously known about. Not only that, but you can also help others in their own career endeavors.

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However, some of us may not be completely comfortable with the idea of networking and socializing in a professional sense. This is entirely understandable, as it may be nerve wracking to talk to new people. This is why it is important to practice your socializing skills and truly make yourself comfortable with meeting and speaking to others. Some things you can do to make yourself feel more at home with networking are:

  1. Attending events that interest you

By attending events that are of interest to you, your chances of finding another individual with similar goals or helpful information are higher. You will be able to speak on topics that both of you can identify with, which can more easily contribute to building a relationship.

2. Network frequently

The best way to get better at anything is to practice. If your skills are a little rusty, it is important to socialize often in order to build upon them!

3. Have confidence in yourself

If you continually are second-guessing yourself and putting yourself down mentally, chances are that other people can see your lack of confidence. By practicing positive thinking, you can habitually change the way you approach socializing.

4. Don’t be afraid to have fun

Networking doesn’t have to be stiff and impersonal! It is perfectly fine to crack jokes and have fun with the people you are meeting. Allowing your personality to shine through is a great way to make yourself memorable.

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Just as important as the socializing itself is the follow-up. Maintaining your relationships is crucial to having people remember you. This part doesn’t have to be intimidating either! Giving them your business card is a great start, but you can also follow-up with a friendly email every now and then to catch up. Social media sites such are Linkedin or Twitter are also a great way to connect and keep up with the people that you meet, as you can both easily view and share your accomplishments and endeavors.

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With that, it should also be stated that networking goes both ways. A good networker offers their help to others and takes a genuine interest in their relationships. Your help to others may be a useful contact, advice on a project, or maybe even something pertaining to their personal life. As the Golden Rule says: do unto others as you would have them do unto you.

With the right mindset, networking is not as intimidating as it might initially seem. You probably are already forming meaningful and impactful relationships in your personal life, now it is time to form them within your professional circles.

By: Mayla Lohnes

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So, you want to work in Public Relations, after graduation? If you are interested in this type of industry, you will need to have excellent written and verbal communication skills, as well as be proficient in people skills. Public Relations is “the profession or practice of creating and maintaining goodwill of an organization’s various publics, usually through publicity and other unpaid forms of communication” (Business Dictionary). If you have often been left wondering what specific job you can obtain within this field, have no fear! The job opportunities are endless.

(Promotional Careers in Public Relations:) https://blog.hubspot.com/marketing/public-relations-jobs

One area of PR worth considering is working in non-profit. Non-profit companies benefit from PR in the sense that they need the publicity to help raise awareness for an organization, share a cause, or help to promote an event of interest. While the downfall may be that they don’t pay as well as other areas of PR, they are great jobs to consider if you feel passionate about an organization that you want to get behind. As Brianna Whiting describes, from an online study group on Public Relations and the Non-Profit Sector, non-profit organizations “are those organizations that are tax exempt and rely heavily on donations to keep operating. They often use effective communication, stories, spokespersons, and social media as public relations methods to promote their cause.” The great thing about working for a non-profit is that it usually is a tight-knit organization focused on a larger area of value. Some examples include: The American Red Cross, Special Olympics, or various charities. If you feel strongly inclined to help other people and work for a company that speaks to you, you may want to look into working for a non-profit. Check out the link below to learn more about nonprofit PR.

(Different Types of Jobs in Public Relations:)

https://www.wayup.com/guide/what-are-the-different-types-of-public-relations-jobs/

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Another aspect of public relations is working within the digital field of social media, such as a social media coordinator or content creator. In this type of work, you would be responsible for planning, executing, and branding the social media for a company and increasing the company’s brand awareness for their media. Not only are you responsible for creating an appealing social media layout for the brand, but you would be responsible for making the media stand out, so as to increase a brand’s sales as well. It is also important that you have an understanding of how to use social media, such as: Facebook, Linkedin, Snapchat, and Instagram. While it pays to have a knack for social media, it is important to understand that so much more goes into being able to work in this type of field. You must have the passion and the drive, as well as organizational skills to help you stay on top of your work.

(Public Relations Specialists Jobs:)

https://collegegrad.com/careers/public-relations-specialists

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Another avenue public relations is a part of is event planning management. One important thing to remember is that public relations is all about building relationships and creating a cohesive reputation for the client, and using those relationships to help create events for a group of people. While public relations within the event planning industry is a rewarding and tedious job, it is not the sole purpose of the job. If you are considering a job in event planning, you must be organized, detail-oriented, and create schedules and objectives. As an event planner in public relations, it is important that you understand the event as a whole (from beginning to end). You must be able to think creatively, as you will want to come up with ideas that are unique and that stand out. It is also important to remember that in event planning, the client is who you will report to the most. Building and maintaining a relationship with your client will keep them satisfied, and make sure you get the wages you deserve. While event planners and PR people sometimes collide, it is the PR people that need to make sure they are working alongside the event planners, so that they are able to give the media coverage on the event at hand.

(Public Relations Job Titles:)

https://www.thebalancecareers.com/public-relations-job-titles-2061504h

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While there are a wide variety of jobs in public relations, non-profit jobs, social media coordinator, and event planning are just a few of the many jobs you can get into. Ultimately, it is up to you and your passions that will allow to you narrow down the job that is right for you. Just remember, do something that intrigues you, keep practicing your writing and communication skills, and never give up on your dreams! Public relations can be a rewarding and fulfilling job at the end of the day.

If you want to know more about what public relations entails, don’t hesitate to come to a PRSSA panel. As a member, you will be able to network and build relationships with the panelists.

→ Make sure to follow @csufprssa on Instagram to learn more information about the organization, and to see what nights we will be having our panels. ←

Hi, could we get your name, age, and major?

My name is Crystal Arellano, I am 21, and my major is Communications with an emphasis in PR.

What is your favorite place to hang out on campus?

My favorite place to hang out is at the Chicano Resource Center, because I have a little family there in which I feel like I am a part of something. I feel comfortable doing homework there, or just relaxing and hanging out with friends.

How long have you been a part of PRSSA and what made you decide to join?

I have been in PRSSA for one semester. I wanted to join because it is definitely somewhere where you can network with any other PR majors and start to learn more about the field that you want to go into. So far I have really enjoyed the panels, because they are very informative and you get a more in-depth view of what it’s like to be in the business. Not only that, it’s been really helpful to receive tips on what you should be doing now to get to where you want to be.

Which of the panels have been your favorite so far and why?

The first panel, The ABCs of Lifestyle PR, has been my favorite so far. I think I enjoyed that one because we got to see four different speakers who were from completely different industries in PR, so I think it helped us decide what we were more interested in doing.

What is one thing you look forward to in your career?

I really enjoy writing, so I most look forward to exploring what my potential is within PR writing.

What has PRSSA taught you that you can use in the PR industry?

It had taught me that nothing that you are doing now is going to go to waste, because any work opportunity is going to be of value and help you in the future with whatever you decide to pursue.

What branch of PR do you see yourself working in, and why?

I am very interested in event planning, because it is one of the things I have had experience leading. I like being kept on my toes and working at a fast pace, along with being able to see the outcome of the work you put in.

What did you like about this last panel?

I liked that we got to see a different type of PR that we can pursue a career in. I feel like the guest speakers allowed us to see the worth in going into nonprofit work, and it was very inspiring to see the passion they have for their work. It opens up an interest for me within nonprofit PR.

What would you say are the top three words to best describe you?

Silly, organized, and loud!

Do you have a motto or personal mantra that you like to live by?

Live today to the fullest, because tomorrow is not promised.

Written by Brittany Nistler

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The PRSA Certificate in the Principles of Public Relations is quickly becoming a fundamental necessity on PR resumes. This Certificate helps to differentiate college graduates from the others, thereby giving you that extra boost to stand out.

The test is available only to students who are:

(a) within six months of graduation (before or after) from an accredited college or university whose degree is in public relations or a related area of study; AND

(b) members of the Public Relations Student Society of America or student member of another UAB Participating Organization, such as the Florida Public Relations Association or the Southern Public Relations Federation.

I’m sure you thinking, “That’s nice, but is it really worth it?”

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The answer is: YES! But don’t just take my word for it, Grace Granados and Yvonne Luu have both studied hard and passed the test!

What was it about the Certificate that first appealed to you? What was it exactly that encouraged you to take the exam?

Grace:

When Ken was talking about this exam in my capstone class, he frequently said, “This certificate will help you stand out from other PR students,” and that peaked my interest, as I was about to enter the sea of aspiring PR graduates looking for jobs. During my time at CSUF, I invested more time into my extra curriculars and my studies than I did in my career. I waited to find an internship until my senior year and once I saw other PRSSA students talking about how many internships they’d had through college, I already felt behind. So once Ken brought up this exam, I figured that although this wouldn’t make up for my lack of experience, it would boost my resume and give me more confidence when applying for jobs. And it lets me and employers know that I, in fact, know what it means to have a career in public relations.

Yvonne:

I was honestly hesitating when I first heard about the certificate from Professor Hagihara, mostly because it was the first time CSUF was offering the program, and there weren’t many people to personally vouch for it. But to know that this certificate can genuinely help you stand out among the competition—especially considering how only a handful of California colleges or universities have participated so far, I wanted to take advantage of this limited opportunity. Although there was little information surrounding the process available, I knew it would be a worthy investment for my career now and in the long run. I wanted to take initiative of ensuring I was doing what I could to be prepared for the “real world” after graduation.

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What are some of the benefits of having this Certificate?

Grace:

In class, Ken kept pushing that it would make us [PR majors] more marketable to future employers. Feeling as behind as I did when I graduated, I now feel more confident applying to PR jobs, because I feel like this certificate validated that I actually know what I learned in school. I already added this certificate to my resume and applied to a handful of jobs at the end of last week, so we’ll see what kind of doors this opens for me.

Yvonne:

Being able to add this certification to your resume and stand out among your peers, particularly while fresh out of college, is a big benefit of receiving the certification. But to me, the most rewarding benefit is the confidence you’ll find yourself having upon passing the exam, because it validates your knowledge of public relations principles not only to potential employers, but especially to yourself.

 

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Interested in the Certificate? For more information, email Kenneth Hagihara at khagihara@fullerton.edu or Brittany Nistler at brittanynistler@gmail.com

By: Mayla Lohnes

Jasmine Gollezade
Age: 23
Major: Public Relations

First semester in PRSSA.

What did you like the most about the entertainment PR panel?
I never really thought about doing entertainment, before this panel, and never really thought it’s something I’d be interested in. But after tonight, the panel put the thought in the back of my head like ‘Why not?’ I just always thought that entertainment would be about more flashy stuff and glam. And, I mean, I don’t mind being in the limelight, but not 24/7. I felt like that’s what entertainment is all about. But after tonight, the panel gave me a different light on what it is all about and made me consider looking into it.

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What is your favorite thing about PRSSA?
I would have to say the networking. I feel like the people who are PR majors, and not in PRSSA are missing out so much. But definitely, the networking. PRSSA gives me the supplies and the steps to get me into the field I want to. I want to be able to earn that.

What do you hope PRSSA is able to bring to the table, in the future?
The panels don’t speak to my level of interests, necessarily. I’m an avid backpacker. It’s really fun. Whereas some of the other panels, like makeup…. I like makeup, don’t get me wrong, but it’s not just something I want to do. I like Urban Decay. It’s just not something I want to get into. I would love to see panels involving more outdoor things. The panels [as of late] haven’t really interested me.

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Where did you backpack last?
I went to Orchards McGee Creek in Inyo National Forest, with my dog. It was 2 nights and 3 days. I used to make fun of dogs on Instagram and now I’m here with my dog on Instagram. Follow my dog on Instagram: @OllieBlueBoy. He’s an Australian Shepard, and an ambassador for Kurgo Dog Products (currently sold in Petsmart).

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What has been your favorite panel, so far?
The first one, with Urban decay and Blizzard. It was really interesting. It being the first panel, it opened my eyes up the most (to the industry). With other panels, I feel like I’ve heard some of the same topics addressed now. And this was the first panel, so it was all new. But the other panels give a different perspective on similar ideas, so that’s always nice to hear. But yeah, the first panel definitely set the tone.

One big takeaway from being in PRSSA?
Network more. It’s important to focus on networking. PRSSA isn’t focused on teaching, as much as it is about networking.

What are your hobbies?
I go backpacking with my dog and my boyfriend. I’ve been camping since I was little. I’ve learned that if you can master camping, and get that down, then you can move on to backpacking. It took me two years until I was ready. There is no one around you for miles. The first day we did 11 miles. And the backpack alone weighs about 20 to 30 pounds.

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What branch of PR do you see yourself working in, and why?
I’m still figuring out if I want to get into nonprofit or not. My dream job is to work for Patagonia. Patagonia or REI. REI is in Washington, and Patagonia is in Ventura. I just want to work in something, involving the outdoors. With some of the other panels [in PRSSA] I’d have to do my research for some of those jobs. But with Patagonia, I already know about it and am passionate about it. I don’t have to fake it to make it.

What is your motto in life, that you’d like to leave us with?
“If it’s meant to be, it will be.”

Name: Summer Dominguez
Age: 21
4th year
Major: Public Relations and CTVA-Film

First semester in PRSSA.

What has been your favorite panel, so far?
I’m looking forward to the entertainment panel, the most, because of my interests in film. I’m also familiar with a lot of the people on the panel. I think knowing someone’s universal message and standards really helps with every single department. I like the topic of managing crisis communications, even if there are no major problems happening. The lady from House of Blues spoke about needing to be able to balance image management, as well, and what you represent when working with a company. I think with any company that translates well. Regardless if I work in PR and film or production and film, the work still has to be appropriate for a world audience, especially in this day and age that’s growing toward more world exposure. I’m glad I went to this panel, because of the teacher for the comm class. Just to see that he is a CEO and knowing what to expect from that class makes me want to take that course. Not very often do you get to work with the CEO so that has its connections and perks. There’s a lot to learn from that.

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What do you look forward to most in your career, after graduation?
Before I studied for PR and CTVA, I wasn’t sure what I wanted to do. But being in college, you are studying something. And being in this club, you are learning how to network; which is especially good in PR. My goal is to get in the door. What door that may be, I don’t know. I would be happy to work in almost anything in PR. My goal is to get my foot in the door and keep my options open enough to realize there is a door there in the first place. I don’t know what I will be most successful at until I know what I am good at.

What do you hope PRSSA is able to bring to the table, in the future?
Sometimes I wish the panels were every Wednesday! The tours also seem to fill up really quickly. Early bird gets the worm. Sometimes if I miss a panel, or I don’t get to the opportunity to sign up for a tour quick enough, then I miss out on a cool tour. And, I think it’s great to be able to talk to the panelists, but it would also be awesome to be able to talk to my fellow PRSSA members, as well. Some of them are involved (in the industry already), so it would be nice to be able to talk to them and see their strengths and be able to connect with them as well.

What do you like the most about PRSSA?
I really do like the panels, and coming to all of them. I like that we get the opportunity to be able to talk with the panelists and network afterwards. I like how this club brings in professionals that currently work in the business. The communications industry encompasses so many jobs and departments that it can be overwhelming to get an idea about where I think I would fit in. The panels give me real-life insight as to what my job could be like. I hadn’t thought about taking Comm 497T (one of the communication classes being offered next semester), but after hearing the professor speak at the panel, it really encouraged me to enroll in it. And that’s just one of the many opportunities PRSSA has given me.

What are your hobbies?
I like to make films and shorts. It’s a huge process, so I don’t do it very often. I also do photography. I also like to draw and do a lot of art. I can do it at 2am, but it can also take hours. I’m also interested in dance and swim. And I like to dance. I’m a part of the Salsa Club, on campus, as well.

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For the 2018 PRSSA National Conference to Austin, Texas we had CSUF member Eric Peterson and Tania Aureoles give us some information on the experiences they had and their favorite part of visiting Austin.

 

Eric Peterson

 

 

 

 

 

 

 

 

 

 

 

 

 

 

What was your favorite panel and why?

My favorite panel was about personal branding, called “CEO of You 2.0 – Analyzing Your Digital Brand for Future Success.” The speaker, Jason Mollica, from American University explained that it is okay for you to have interests and for them to be evident on your social media channels, because it makes you seem more human, and potential employers want to hire real people, not robots. Having interests outside of work related things is normal and healthy.

What was one memorable quote from that panel?

Jason Mollica: “Give yourself permission to care and dont be afraid of your passions.” 

What schools did you meet?

Texas, the University of Hawaii at Manoa, University of Tennessee, Purdue, Arizona State University, Biola University, Chapman, Brigham Young University.

 

What was the culture like?

This year’s National Conference ended up being the same weekend as the big music festival, Austin City Lights. So there was an element of excitement in the air itself. Anytime we left the hotel (which we mostly did for food) there were people in the streets, some dressed up so they could go to concerts and cowboy boots were everywhere too. We explored 6th street and Congress street, found the Museum of the Weird, The Jackalope Dive Bar, and the Bat Bar, we sang karaoke and played pool, met new people, and networked extensively.

 

 

 

 

 

 

 

 

 

 

 

Weather compared to Cali?

It was a bit hotter than home and certainly more humid, It even rained while the sun was shining which was a strange experience to be sure for this California Boy.

 

 

 

 

 

 

 

 

 

 

 

View from Hotel

 

Any sightseeing worth mentioning?

6th street, Museum of the Weird, Voodoo donuts and congress street were all interesting places that were close to the Hilton Hotel where we stayed. Austin City Limits brought in tourists from around the country and they were out in force at all hours of the day and night. So the people watching on 6th Street was great. I was really bummed I had to cut my trip short because the largest bat colony in North America with over 1.5 million bats is in Austin and I wanted to go see the bats fly out from under the bridges.

 

 

 

 

 

 

 

 

 

 

 

 

 

What is something valuable you took from attending National Conference?

“Don’t sacrifice Trust or Ethics for a quick win, it will haunt you forever.” – Jason Mollica

 

Tania Aureoles

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Another CSUF PRSSA member, had this to say about her experience. “Attending the National Conference was such a rewarding experience. I had the opportunity to make meaningful connections not only with members of my own chapter but also with members of other chapters as well as professionals.”

What was your favorite panel and valuable quote?

My favorite panel was (Meet the Living Legends) they were the Keynote speakers of the day. #PRLivingLegends

Ray Kotcher + Cheryl Procter-Rogers

 

Cheryl Procter – Rogers:

Have a Mentor

Build your Network

Be an Expert – Do research on your industry of choice!

 

Ray Kotcher:

Find a mentor and a sponsor. A mentor will advise you, guide you, and counsel you. A sponsor will help you on your path to move in the direction you want to go in.

What was the Gala like?

The Gala was a really nice experience. They had a great dinner following the opening awards ceremony. It was a great opportunity to celebrate all of the hard work and achievements of the winning PRSSA members.

 

 

 

 

 

 

 

 

 

 

What did you gain from this experience?

PRSSA National Conference allowed me the opportunity to meet with one of the most accomplished and well-respected men I have ever met. Robert Reich worked for multiple Presidential Administrations and is active in the world of politics and economics. Reich gave a great speech where he said, “Trust is your most precious commodity and if we don’t trust our entire system of communications we start losing the social fabric that ties us together and so you are given a wonderful position to carry this torch to tell your clients that truth and civility are the Hallmarks of a society. It is your social responsibility… you are the torch bearers of truth and civility in a country that is beginning to lose its way with regard to truth and civility you can begin to overcome the sources of separation and distrust and I hope that you do.”

 

 

 

 

 

 

 

 

 

 

 

 

 

 

National Conference 2019 will be in San Diego, California held by your very own CSUF PRSSA! So make sure to start saving up now for the amazing opportunity to connect with other Chapters and make valuable connections with professionals.

Welcome to PRSSA!

For those of you returning, welcome back!

So you’ve joined PRSSA, now you’re probably wondering what happens from here. Well that’s what we’re here to help you with!

When I joined PRSSA as a transfer student, I was lost, confused and slightly panicking. It’s hard to be a transfer student and suddenly feel like you’re behind everyone else.

I went to the Kick-Off event and made a single friend who later that night introduced me to some of the Executive Board members. I learned more about the types of committees and the benefits of joining one. This excited me and encouraged me to get involved!

So I joined the Outreach committee! This committee had challenged me in so many ways. I had to meet new people and learn how to maintain conversations with people I didn’t even know. Daily email checks, classroom pitching, and tabling events became second nature to me. It was hard work, but I loved every second of it.

If you’re a bit unsure about joining a committee, think of it this way. Being on a committee can eventually lead to you taking that position over one day. Your future employer is going to see this on your resume and might even choose you over that other person who didn’t get involved at all.

Another recommendation: go to every event/panel you can! Not only do you get to hear from the professionals, you get to connect with them and other members. Trust me on this – connect and build relationships with these members. You never know when you’ll need some advice or even a helping hand when it comes to job options.

So get involved as soon as possible; don’t be afraid to put yourself out there! And the most important advice I can give you: have fun!

5 Things you MUST PACK for Next Generation PR

By Rachel Mayhew

 

Congratulations! You’re on your way to Next Generation PR at California State University, Fullerton! Now comes the hard part; packing.  If you’re anything like me, you’ll need a solid list of things to pack before you travel. Here are 5 things you must pack for your California weekend getaway!

 

Daily Use Items / Essentials

 

The first things I always make sure to pack are the essentials. The absolute worst thing is to show up and realize you’ve forgotten deodorant. First things that go in are any toiletries, medicine, phone/laptop chargers, contact solution, etc. SoCal is expecting lovely weather over this weekend, mid 70’s and sunny!

 

Portable Charger

 

Let’s be honest, a PRSSA Conference means live Twitter updates! You don’t want to leave your followers without knowing about the awesome lunch you just had, so don’t forget a portable charger! Google maps is also a battery drainer, and if you want to #ExploreSoCal with us, you’ll need that bad boy. If you don’t have a portable charger, I highly recommend this one. #NotSpons, I just really love this charger. It saved my life at National Conference in Boston!

 

Business Cards

 

We’re here to network! Business cards are the perfect way to stay in touch with other PRSSA members and professionals that you meet. Make sure you’ve got plenty to spare; it’s better to have extras than to run out early on!

 

Your Sharpest Business Casual Looks

 

As many professionals will tell you, first impressions are key. Part of that first impression is what you are wearing! Make sure you look the part, both for tours on Friday and a full day of panels on Saturday. Make sure you are prepared for a good amount of walking as well, so comfortable and cute shoes are a must.

 

Your Favorite Sunnies and a Hat

 

Here in Southern California, we rarely go out without grabbing our sunglasses or a hat. If you’re heading to the beach, the city, or just to In-N-Out, you want to make sure to protect your eyes and head. It’s going to be rather warm when you get here, so bring your own shade and pack a trendy dad hat. You’ll need them if you’re joining us for Disney Day! Plus, you’ll be ready for that SoCal aesthetic for all your Instagram posts!

With these 5 things, you’re ready to go! Time to get packed and ready to fly to California. We can’t wait to see you at Next Generation PR!